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How it’s relat to account-bas marketing

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We are proud to serve the nes of intricately-compos, large revenue teams that leverage Outreach to manage their full customer lifecycle.

 A number of enhancements this quarter support our continu status as a leader in this space for enterprises across the globe.  

Platform governance and extensibility 

 We’re proud to highlight quality-of-life phone number data improvements for users and administrators of Outreach.

While some of these seemingly minor enhancements may not be as flashy AI-power introductions.

They represent the constant evolution of the platform to best represent the feback that we hear from customers.  

Admins will find enhancements to custom object functionality with cross-object filtering.

Making it easier to filter triggers, and simplifying the process to find the insights they ne with reporting navigation updates.  

Finally, we’re excit to unveil improv less screen, more life: the benefits of digital minimalism support for key technology partners including Snowflake, Microsoft Dynamics, and Zoom.

Outreach Data Enrichment for Snowflake enables key first-party signals to be leverag by Outreach users for more powerful data enrichment.

beyond just what their CRM provides. Additionally, Dynamics support for revenue attribution and the Zoom mail client further extends.

The integration of Outreach into

The broader technology ecosystems of contemporary revenue teams.

At Outreach, we believe that every seller’s personal touch and attention to detail can work wonders in building strong customer relationships.

Now, imagine your entire team harnessing that magic to collaborate on landing the biggest and best accounts, with everyone focus on a common goal.

That’s the essence of account-bas selling:

Aligning the strengths of your sales, marketing, and customer success teams to target key accounts with personaliz, coordinat strategies that simplify the path to success.

Account-bas selling (ABS) is a strategic whatsapp filter approach that targets high-value accounts as individual markets — delivering highly personaliz engagement to convert those targets into customers.

We’re here to provide the ultimate guide to account-bas selling with a comprehensive understanding of the benefits of ABS. 

Actionable steps to implement an effective ABS strategy, and more. Let’s dive in.

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