And for readers who also happen to be Google account holders, Subscribe Traffic originating Google takes the guesswork out of subscribing to the content they love, making payments, and quickly accessing all of the premium content they pay for.
‘Subscribed Content’ Helps Publishers Take the Next Step
As with every aspect of digital marketing, data country wise email marketing list and information are crucial factors in the ultimate success of any publishing venture. Google’s “Subscribed Content” feed gives publishers a new way to learn about their audiences, cater to their needs, and encourage ongoing brand loyalty.
Among other things, this new rich text-based report shows:
Potential errors a publisher may want to address with their data, content, or platform
Additional information attached to readers and web traffic
What Does This Mean for Digital Marketers?
If you’re a publisher who also used Subscribe with Google and Reader Revenue Manager to your publishing output and readership, “Subscribed Content” will give you yet another valuable tool to turn to for insight. Use it to fine-tune your digital marketing strategies and learn about your audience.
Marketers will also want to continue to focus on creating original
Engaging content that delivers a positive overall user experience, as that’s Google’s Reader Revenue Manager algorithm looks for when recommending content.
Referring to “Subscribed Content” when assessing SERP rankings and brainstorming SEO strategies will give publishers even more useful information to leverage as to how their content is performing in Google Search.
So ultimately, the addition of the “Subscribed Content” report to a Reader
Revenue Manager user’s bag of tricks gives digital marketers yet another traffic originating from google Search way to stay informed and assess the ongoing health of their SEO strategies. Make sure you’re using it to your advantage going forward.
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